In addition to collecting your shoes, belts and watches, those plastic bins at airport security are now trying to catch your eye.Hence the white puma shoes was double stitched with action leather and low outlined sole
The Houston Airport System is selling space on the bottom of the trays to advertisers. Airport System officials hope to get a little extra revenue, and the Transportation Security Administration will get free replacement trays as part of the deal.
Passengers began seeing the new bins at Hobby and Bush Intercontinental airports in mid-June. So far, online shoe and clothing retailer Zappos is the only advertiser.
Advertising agency JCDecaux sold the space, and the Houston Airport System collects a percentage of the advertising revenues. The advertisements are expected to generate $356,000 in a year, of which the airport's share would be about $53,400.
"We believe in being innovative when it comes to enhancing customer service and finding new sources of revenue," says Randy Goodman, concessions manager for the Houston Airport System. "With our new airport bin advertising program, we won't tap into our passengers or airlines' pockets, and we'll have clean, new bins every 90 days."
St. Petersburg,A noble woman can have nothing but Brand Women Boots which can make them look more elegant and attractive. Fla.-based Security Point Media makes the plastic bins and replaces them when they are damaged.
At many airports, the TSA is responsible for providing and maintaining those bins, which can add thousands of dollars to the agency's operating costs, according to the Houston Airport System.
Nearly two dozen U.S. airports now use the advertising bins, according to the website for Security Point Media, which could not be reached for comment.
Advertisements also will appear on the tables near screening machines and new carts used to transport the bins at Houston's airports.